Beauty
Human beauty
The word "beauty" is often used as a countable noun to describe a beautiful woman.
The characterization of a person as “beautiful”, whether on an individual basis or by community consensus, is often based on some combination of inner beauty, which includes psychological factors such as personality, intelligence, grace, politeness, charisma, integrity, congruence and elegance, and outer beauty (i.e. physical attractiveness) which includes physical attributes which are valued on an aesthetic basis.
Standards of beauty have changed over time, based on changing cultural values. Historically, paintings show a wide range of different standards for beauty. However, humans who are relatively young, with smooth skin, well-proportioned bodies, and regular features, have traditionally been considered the most beautiful throughout history.
A strong indicator of physical beauty is "averageness". When images of human faces are averaged together to form a composite image, they become progressively closer to the "ideal" image and are perceived as more attractive. This was first noticed in 1883, when Francis Galton overlaid photographic composite images of the faces of vegetarians and criminals to see if there was a typical facial appearance for each. When doing this, he noticed that the composite images were more attractive compared to any of the individual images. Researchers have replicated the result under more controlled conditions and found that the computer-generated, mathematical average of a series of faces is rated more favorably than individual faces. It is argued that it is evolutionarily advantageous that sexual creatures are attracted to mates who possess predominantly common or average features, because it suggests the absence of genetic or acquired defects. There is also evidence that a preference for beautiful faces emerges early in infancy, and is probably innate, and that the rules by which attractiveness is established are similar across different genders and cultures.
A feature of beautiful women that has been explored by researchers is a waist–hip ratio of approximately 0.70. Physiologists have shown that women with hourglass figures are more fertile than other women due to higher levels of certain female hormones, a fact that may subconsciously condition males choosing mates.However, other commentators have suggested that this preference may not be universal. For instance, in some non-Western cultures in which women have to do work such as finding food, men tend to have preferences for higher waist-hip ratios.
Beauty standards are rooted in cultural norms crafted by societies and media over centuries. Globally, it is argued that the predominance of white women featured in movies and advertising leads to a Eurocentric concept of beauty, breeding cultures that assign inferiority to women of color. Thus, societies and cultures across the globe struggle to diminish the longstanding internalized racism. The black is beautiful cultural movement sought to dispel this notion in the 1960s.
Exposure to the thin ideal in mass media, such as fashion magazines, directly correlates with body dissatisfaction, low self-esteem, and the development of eating disorders among female viewers.Further, the widening gap between individual body sizes and societal ideals continues to breed anxiety among young girls as they grow, highlighting the dangerous nature of beauty standards in society.
The concept of beauty in men is known as 'bishōnen' in Japan. Bishōnen refers to males with distinctly feminine features, physical characteristics establishing the standard of beauty in Japan and typically exhibited in their pop culture idols. A multibillion-dollar industry of Japanese Aesthetic Salons exists for this reason. However, different nations have varying male beauty ideals; Eurocentric standards for men include tallness, leanness, and muscularity; thus, these features are idolized through American media, such as in Hollywood films and magazine covers.
Eurocentrism and beauty
The prevailing Eurocentric concept of beauty has varying effects on different cultures. Primarily, adherence to this standard among African American women has bred a lack of positive reification of African beauty, and philosopher Cornel West elaborates that, "much of black self-hatred and self-contempt has to do with the refusal of many black Americans to love their own black bodies-especially their black noses, hips, lips, and hair." These insecurities can be traced back to global idealization of women with light skin, green or blue eyes, and long straight or wavy hair in magazines and media that starkly contrast with the natural features of African women.
In East Asian cultures, familial pressures and cultural norms shape beauty ideals; professor and scholar Stephanie Wong's experimental study concluded that expecting that men in Asian culture didn't like women who look “fragile” impacted the lifestyle, eating, and appearance choices made by Asian American women. In addition to the male gaze, media portrayals of Asian women as petite and the portrayal of beautiful women in American media as fair complexioned and slim-figured induce anxiety and depressive symptoms among Asian American women who don't fit either of these beauty ideals. Further, the high status associated with fairer skin can be attributed to Asian societal history; upper-class people hired workers to perform outdoor, manual labor, cultivating a visual divide over time between lighter complexioned, wealthier families and sun tanned, darker laborers. This along with the Eurocentric beauty ideals embedded in Asian culture has made skin lightening creams, rhinoplasty, and blepharoplasty (an eyelid surgery meant to give Asians a more European, "double-eyelid" appearance) commonplace among Asian women, illuminating the insecurity that results from cultural beauty standards.
Western ideals in beauty and body type
Much criticism has been directed at models of beauty which depend solely upon Western ideals of beauty as seen for example in the Barbie model franchise. Criticisms of Barbie are often centered around concerns that children consider Barbie a role model of beauty and will attempt to emulate her. One of the most common criticisms of Barbie is that she promotes an unrealistic idea of body image for a young woman, leading to a risk that girls who attempt to emulate her will become anorexic.
These criticisms have led to a constructive dialogue to enhance the presence of non-exclusive models of Western ideals in body type and beauty. Complaints also point to a lack of diversity in such franchises as the Barbie model of beauty in Western culture. Mattel responded to these criticisms. Starting in 1980, it produced Hispanic dolls, and later came models from across the globe. For example, in 2007, it introduced "Cinco de Mayo Barbie" wearing a ruffled red, white, and green dress (echoing the Mexican flag). Hispanic magazine reports that:
- [O]ne of the most dramatic developments in Barbie's history came when she embraced multi-culturalism and was released in a wide variety of native costumes, hair colors and skin tones to more closely resemble the girls who idolized her. Among these were Cinco De Mayo Barbie, Spanish Barbie, Peruvian Barbie, Mexican Barbie and Puerto Rican Barbie. She also has had close Hispanic friends, such as Teresa.
Effects on society
Researchers have found that good-looking students get higher grades from their teachers than students with an ordinary appearance. Some studies using mock criminal trials have shown that physically attractive "defendants" are less likely to be convicted—and if convicted are likely to receive lighter sentences—than less attractive ones (although the opposite effect was observed when the alleged crime was swindling, perhaps because jurors perceived the defendant's attractiveness as facilitating the crime). Studies among teens and young adults, such as those of psychiatrist and self-help author Eva Ritvo show that skin conditions have a profound effect on social behavior and opportunity.
How much money a person earns may also be influenced by physical beauty. One study found that people low in physical attractiveness earn 5 to 10 percent less than ordinary-looking people, who in turn earn 3 to 8 percent less than those who are considered good-looking. In the market for loans, the least attractive people are less likely to get approvals, although they are less likely to default. In the marriage market, women's looks are at a premium, but men's looks do not matter much.
Conversely, being very unattractive increases the individual's propensity for criminal activity for a number of crimes ranging from burglary to theft to selling illicit drugs.
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Discrimination against others based on their appearance is known as lookism.